How Can We Help With Social Media Branding?

Each social media page recommends specific sizing for uploaded images, profile pictures and cover photos.

Particular attention should be paid to Facebook cover images or videos and uploading the wrong size can make your page look very amateur at best. The cover image or video is the first thing your visitors will see on your page so getting this right is essential.

We can help with this by providing an editing service with Photoshop or creating a cover from scratch that will best promote your business in an engaging way.

SOCIAL MEDIA Cover & Profile Design


Social Media Page Sizing Tips

IMAGE SIZING…GIVE VISITORS THE BEST IMPRESSION AND EXPERIENCE POSSIBLE

Each social media page recommends specific sizing for uploaded images, profile pictures and cover photos.

Particular attention should be paid to Facebook cover images or videos and uploading the wrong size can make your page look very amateur at best. The cover image or video is the first thing your visitors will see on your page so getting this right is essential.

We can help with this by providing an editing service with Photoshop or creating a cover from scratch that will best promote your business in an engaging way.

Facebook

Profile Picture 180 x180 pixels

This is the same for personal or business pages

Cover Photo 820 x 312 pixels, although this will be scaled down differently on each device, so make sure you pick an image that works well across desktop and mobile.

Shared Image Posts 1200 x 630 pixels and will be scaled down to 470 x 174 pixels

Highlighted Post 1,200 x 717 pixels

Event Images 1920 x 1080 pixels, this will be scaled down to 470 x 174 pixels

TOP TIP: Always use call to actions to make it more appealing for users to click through, often creating a sense of urgency can help increase conversions. Use your image to grab people’s attention, but make sure it is relatable to your copy.

TWITTER

TWITTER

Profile Photo 400 x 400 pixels

Header Photo 1500 x 500 pixels

In-stream Photo automatically displays at 440 x 220 pixels. Maximum upload is 1024 x 512 pixels

TOP TIP: Tweets with less than 100 characters get more user engagement, so keep your messages clear and interesting. Images a long side your text will help grab attention and hopefully get higher engagement.

INSTAGRAM

Profile Picture 110 x 100 pixels, be aware this will automatically be circle cropped.

Photo Thumbnails 161 x 161 pixels

Instagram Photo 1080 x 1080 pixels (appears as 612 x 612 pixels)

Instagram Stories portrait 1080 x 1920 pixels

TOP TIP: Post regularly, with bright, clear images that have interesting captions or ask your audience questions. You can use up to 30 hashtags, but make sure they are popular with your target audience and you aren’t just using hashtags for the sake of it.

LINKED-IN

Profile Image 400 x 400 pixels

Background Image 1584 x 396 pixels

Share Image 520 x 320 pixels

Company Logo 300 x 300 pixels

Company Cover Image 1536 x 768 pixels

Company Banner Image 646 x 220 pixels

Hero Image for Career Opportunities page 1128 x 376 pixels

TOP TIP: Make sure you are posting varied content, and make your message clear, with a well thought out image to go alongside your communication.

PINTEREST

Profile Picture 165 x 165 pixels

Pinned Images 735 pixels wide and will be scaled down automatically to 238 pixels wide, height can be scaled to any size, although we would recommend to use the ratio 2:3

Board display images 222x150 pixels

TOP TIP: Vertical pins work better on mobile view, so you may consider using more of this orientation. Also make sure your images are good quality and clear and keep the text in the caption to a minimum.

YOU TUBE

Profile Image 800 x 800 pixels

Channel Cover Photo:

TV display: 2560 x 1440

Tablet display: 1855 x 423

Mobile display: 1546 x 423

Desktop: 2560 x 423

We suggest using the TV display sizing, which will then be scaled down on different devices.

Video 16:9 landscape aspect ratio 1280 x 720 pixels

Video Uploads 1280 x 720 for minimum HD upload

TOP TIP: Make sure you use channel art. By using a high quality, interesting image for your cover photo, this will create a more appealing environment for your audience.